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Businesses for Trust Community

Purpose and Strategy brand identity design

Developing the brand for a new career transition platform

Almabrands helped us turn a national challenge into a clear, purpose-driven strategic proposal with an identity capable of connecting with people and businesses.

general manager Javiera Benavidez
Javiera Benavidez
01

The Challenge

We are promoting a new approach to workforce retraining in Chile

An Urgent Challenge

In light of the rapid transformation of the job market, it became necessary to develop tools to support the career transition of thousands of people at risk.

A Collaborative Strategy

We led the strategic process, naming, and design for Relink, working alongside SENCE, Sofofa, OTIC Sofofa, the IDB, and other key organizations.

02

What We Did

Our Value Proposition

03

Result

2025 Organizational Trust Survey

2025 Organizational Trust Survey

Qué se hizo

The 2025 Organizational Trust Pulse provides an in-depth analysis of how leading companies are prioritizing trust as a fundamental pillar for driving sustainable growth and fostering team loyalty in an ever-changing business environment.

Read more

Let's talk

Behind every challenge lies an opportunity to make an impact.

Tell us what you're going through, and let's talk about how we can tackle it together.